Positioning Map PowerPoint & Google Slides Templates

Brand Positioning Map

This Brand Positioning Map PowerPoint template gives marketing strategists, brand managers, and business consultants a structured visual framework for mapping competitive landscapes without building a chart from scratch. A clean 2×2 quadrant matrix sits at the center of the slide, divided by dashed crosshair lines and labeled across two axes covering price and naturalness. Five color-coded bubble markers in orange, blue, pink, teal, and yellow plot directly onto the matrix, each carrying an editable label that identifies a brand, product, or competitor at a glance.

Three annotation callout boxes flank the left side of the matrix and two sit on the right, giving each bubble a dedicated space for supporting description, strategic insight, or audience context. The layout keeps the diagram uncluttered while still delivering the detail a boardroom or client presentation requires.

The flat modern design reads cleanly on any screen. A light white theme suits client-facing deliverables, printed reports, and classroom handouts. A dark version fits executive briefings, agency presentations, and brand-aligned environments where a premium finish matters. Both carry identical structure and switch without reformatting.

Every element is fully editable in PowerPoint and Google Slides. Reposition the bubbles, relabel the axes, rewrite the callout text, and swap the color system to reflect your actual competitive data. The template works equally well for consumer perception mapping, price-tier comparisons, product attribute analysis, and market entry research.

Marketing managers, brand strategists, product managers, MBA students, startup founders building investor decks, and sales teams developing competitive battle cards will all find this template immediately presentation-ready.

Template Highlights

• 2×2 quadrant matrix with dashed crosshair dividers and labeled axes
• Five color-coded competitor bubbles with editable center labels
• Five flanking annotation callout boxes for brand descriptions and strategic notes
• Light and dark theme variants included
• Fully editable axis labels, bubble positions, and placeholder text
• 16:9 widescreen format for PowerPoint and Google Slides